The Studio Journal
Notes on brand, design& growth.
Ideas, frameworks, and field notes from the work we do — written for the people building brands worth remembering.
How Much Does Packaging Design Cost in India in 2026? (A Founder's Real Breakdown)
Packaging design cost in India in 2026, broken down by tier, packaging type and stage. An honest, founder-first guide with real ₹ figures and no fluff.
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7 Signs It's Time to Rebrand (And When You Absolutely Shouldn't)
The 7 real signs it's time to rebrand your D2C or F&B business in India, plus when you absolutely shouldn't. An honest founder's guide from Studio Anvina.
How to Choose a Branding Agency in India: A Founder's Scorecard
How to choose a branding agency in India without guessing. A founder's scorecard with 8 criteria to score any agency out of 40 before you sign.
Branding vs Brand Identity vs Logo: What D2C Founders Actually Need
Branding vs brand identity vs logo, explained for D2C founders. What each term means, how they fit together, and what to build first before you spend a rupee.
How Much Does Branding Cost in India in 2026? (A Founder's Honest Breakdown)
What branding actually costs Indian D2C, F&B, and lifestyle founders in 2026. Real price tiers, hidden costs, and how to know which one you need.
The Shelf Test: A 5-Minute Brand Audit Framework for D2C Founders
Score your D2C, F&B, or lifestyle brand in 5 minutes using The Shelf Test. A 5-dimension brand audit framework built for founders, not designers.
Branding Agency vs Freelancer vs In-house: A Stage-by-Stage Guide for D2C Founders
Should you hire a branding freelancer, agency, or build in-house? An honest stage-by-stage breakdown for D2C, F&B, and lifestyle founders, with real costs.
12 Questions to Ask a Branding Agency Before You Sign (The Ones They Hope You Don't Ask)
The 12 questions every D2C founder should ask before hiring a branding agency. What good answers sound like, what red flags look like, and why these questions matter.